ZETA aims to provide local companies with a platform to hedge market risks, encourage investments in carbon-neutral projects, and facilitate transparent price discovery for zero-emission products. The foundation will collaborate with market facilitators, regional governments, and stakeholders in other markets to achieve its goals.

Stimulating market development by providing local companies with a platform to hedge their market risks, thus encouraging safer investments and promoting new investments in carbon-neutral projects.

Enabling transparent price discovery for zero-emission products through neutral platforms and marketplaces, which can lead to increased liquidity as these products develop.

Collaborating with market facilitators, regional governments, and stakeholders in other markets to establish standard contracts, regulations, and mutually acceptable green standards and certificates.

Educating stakeholders on market functioning, analyzing the current market design in the MENA region, and recommending regulatory initiatives to close identified gaps.

Serving as a neutral platform for open discussions, collaboration, and fostering industry opinion on key issues related to zero-emissions markets and carbon neutrality.